SEOUL -- Medical Korea 2026, the 16th Global Healthcare & Medical Tourism Conference, will take place March 19-22, 2026, at COEX in Seoul.

Hosted by the Ministry of Health and Welfare and organized by the Korea Health Industry Development Institute (KHIDI), the conference will bring together global healthcare leaders, policymakers, and industry experts to discuss the future of AI-powered healthcare and cross-border medical services.

Since its launch in 2010, Medical Korea has provided a platform for global dialogue on healthcare innovation and medical tourism. This year’s conference is themed on “AI-Powered Global Healthcare: Bringing the Future and the World Closer,” focusing on how artificial intelligence (AI) is influencing healthcare delivery, digital transformation, and international medical collaboration.

The program includes an Opening Ceremony, eight Conference Sessions, Business Meetings, G2G Meetings, an Exhibition, FAM Tours, and the Medical Korea Gala Dinner.

At the Opening Ceremony, keynote speeches will be delivered by Eun-Young Jung, Director General for Healthcare Industry Policy at the Ministry of Health and Welfare, and Edward Marx, CEO of Marx Advisory. In his keynote address, “The Healthcare World is Flat: How New Technologies Impact Global Health,” Marx will examine how emerging technologies, including AI, are influencing the structure, accessibility, and equity of global healthcare systems.

The Conference Sessions will feature more than 40 domestic and international speakers discussing AI-driven healthcare innovation, medical tourism strategies, digital health trends, and developments in AI-based medical technologies.

Business Meetings will provide structured networking opportunities for overseas patient attraction and international expansion. G2G Meetings will facilitate discussions on healthcare and medical tourism cooperation between governments and related organizations.

The Exhibition will operate through three pavilions highlighting global healthcare collaboration, the competitiveness of Korea’s medical services industry, and the Medical Korea platform, offering a comprehensive overview of international medical capabilities and partnership opportunities.

The Medical Korea Gala Dinner, scheduled for March 19, will serve as a networking event for global healthcare leaders. The evening will feature the 1st Global Medical Advertising Awards Ceremony and a Celebration Event for the Medical Charity Program.

Andy Hong, Director of the Department of Global Healthcare Business (Inbound) at KHIDI, stated, “Medical Korea 2026 will bring together global leaders and experts to address the latest trends and key issues in AI-driven healthcare. Through AI-powered innovation, the conference aims to strengthen global collaboration and bring the future of healthcare closer.”